Last updated: January 2025

Introduction

RankMonitor is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our SEO audit tool and website.

Information We Collect

Information You Provide

When you use RankMonitor, we may collect:

  • Website URLs: The URLs you submit for SEO analysis
  • Email addresses: If you choose to receive audit reports via email
  • Contact information: When you reach out to us through our contact form

Automatically Collected Information

We automatically collect certain information when you visit our website:

  • Usage data: Pages visited, features used, time spent on site
  • Device information: Browser type, operating system, IP address
  • Cookies: As described in our Cookie Policy

SEO Audit Data

When you run an SEO audit, we collect:

  • The URL being audited
  • Technical data about the website (meta tags, headers, page speed, etc.)
  • Audit results and recommendations

How We Use Your Information

We use the collected information to:

  • Provide and improve our SEO audit service
  • Generate and deliver audit reports
  • Analyse and improve website performance
  • Respond to your enquiries and support requests
  • Understand how users interact with our service
  • Detect and prevent fraud or abuse
  • Comply with legal obligations

Data Sharing and Disclosure

We do not sell your personal information. We may share information in the following circumstances:

Third-Party Service Providers

We use trusted third-party services to operate our website:

  • Google PageSpeed Insights: For performance analysis
  • Google Analytics: For website analytics (anonymized where possible)
  • Email service providers: To deliver audit reports when requested
  • Hosting providers: To store and process data

Legal Requirements

We may disclose information if required by law, court order, or government regulation, or if we believe disclosure is necessary to:

  • Comply with legal obligations
  • Protect our rights or property
  • Prevent fraud or abuse
  • Protect user safety

Data Retention

We retain your information only for as long as necessary to provide our services and comply with legal obligations:

  • Audit data: Stored temporarily to generate reports, then deleted
  • Email addresses: Retained only if you've opted to receive reports
  • Analytics data: Retained in aggregated form for analysis

Data Security

We implement appropriate technical and organizational measures to protect your information, including:

  • SSL/TLS encryption for data transmission
  • Secure hosting infrastructure
  • Regular security assessments
  • Access controls and authentication

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

Your Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Access: Request access to the information we hold about you
  • Correction: Request correction of inaccurate information
  • Deletion: Request deletion of your information
  • Objection: Object to certain processing activities
  • Portability: Request a copy of your data in a portable format

To exercise these rights, please contact us.

International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

Children's Privacy

Our service is not intended for children under 13 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page with a new "Last updated" date.

Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us.

GDPR Compliance

For users in the European Union, we comply with the General Data Protection Regulation (GDPR). Our legal basis for processing your information includes:

  • Consent: When you provide explicit consent
  • Contract: To provide the services you request
  • Legitimate interests: To improve and secure our service
  • Legal obligation: To comply with applicable laws